WOMEN IN SPORTS

Scrunchiko is a female focused sports accessories brand founded in Australia. We are passionate in advocating for all women in all sports, by creating functional and fashionable sports accessories which will take her performance to the next level, not only on the field, but off it too. We want young girls and women to feel unstoppable and confident, so she can realise her full potential. All our products have been trialled and tested by the best athletes and coaches, so you know we are serious about giving you the best, so YOU can be your best. We want to be a catalyst for change in promoting female participation, not only in sport, but living a healthy and active life.

In 2018, we had a vision to transform the hair game of female athletes everywhere. No hair tie lived up to the high expectations that could withstand the gruelling work outs, training and games for high performing women. The women on the field were strong, but their hair ties were not. Scrunchiko wanted to be the game changer in this field.

The beauty of being a customer centric community is the ability to listen to our loyal sisterhood and give them what they want by using high quality materials that will withstand all the hard hits and the sweaty workouts.

As an avid runner, our Founder Katie couldn’t find a reliable hair elastic that could withstand intense workouts, while also offering designs that were fashionbale and had a POP of colour. So, she decided to create her own.

Scrunchiko has evolved to celebrate and raise awareness for women in all sports at all levels, including athletes, game day officials and sports medicine professionals, while also integratingthe social responsibility of inclusion to all cultures.

We want to be more than a brand, but a movement with real change.