Women’s recreational/beginner 3-on-3 hockey league in Oakville, Ontario
MISSION STATEMENT:
QUEER HANDS RUN THIS BRAND!
We are from an unconventional hockey market and believe hockey itself should be more unconventional! It’s time for a culture shift!
We hail from these communities and are committed to working with BIPOC, queer, disabled, chronically ill, neurodivergent, and other marginalized groups. Every hand that goes into this project is guaranteed to be someone from one or more of these communities.
We aren’t afraid to push the boundaries of what is generally accepted as “hockey culture.” We’re edgy, loud, and we think our opinions about growing a more inclusive sport are important. We don’t take ourselves too seriously with our designs and products, however, when it comes to the causes we support, we do!
We love to collaborate with people, please send us an e-mail if you think you have a design or idea that we can work together on!
DHS isn’t a “queer hockey brand” – it’s a hockey brand operated by a queer creator. Because of this, the influence of the queer culture will be felt throughout the brand, along with themes of social justice, the streetwear and skateboarding communities, pop culture, meme & internet culture, as well as themes of advocating for not only women in sports, but helping create and promote more spaces for all marginalized communities. We want to work with (and sell our products to) people who are aligned with these traits and within these communities.
DHS is not only a clothing brand – it’s a community and a network of like-minded individuals who want to shake things up and have fun! All while society tries to hold us back!
WE WANT TO WORK WITH THE COMMUNITY!!!!
If you hail from a marginalized community, we want to work with artists, hockey leagues, marches, movements, podcasts, non-profits, and more. Please reach out to us via [email protected] or via our website and we will get back to you!
UNCONVENTIONAL SPORTS MARKET
Coming soon to Santa Ana, California!
The Unconventional Sports Market is a marketplace, network, and community where people can come shop, eat, and gather together on a quarterly basis. With a focus on unconventional fans, we’re making a space for our SELVES – because if no one else will make space for us, we’ve got to: BIPOC, Women, Queer folks, Larger-Bodied People, Disabled, Neurodivergent, Mentally ill, people with Chronic Illness, or any one who has felt like sports aren’t for you. They are. And we’ll prove it.
Learn more and apply to be a vendor!
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