“When I first started out in business, I wish I had someone to tell me that the way others do things isn’t the way you have to do things. I tried to find and absorb EVERY piece of information I could from “successful” people in business, but I got burnt out real fast and had goals that didn’t align with what I actually wanted.
As women in sports, we want to do good in the world. And we can, but we need to take care of ourselves along the way. I want to remind you of this in case you’re feeling overwhelmed – build the business or career that works for you.
And always remember: not all advice is good advice for you (including the advice below, even!). Take what works for you, and leave the rest!”– Kyla Lane
Our Playbooks for women in sports are designed to give women the tools to take their shot in sports and life. Our Playbook for Entrepreneurs was created by our founder, Kyla Lane and is available in our Member Resources on herCommunity. In this Playbook, you’ll learn:
- How to do business your way
- Tips for success as an entrepreneur
- Mindset + lifestyle tools
- Essential online tools
- Essential office tools
WANT ACCESS TO THE FULL PLAYBOOK? JOIN HERCOMMUNITY AS A PRO OR ROOKIE LEVEL TO GET IMMEDIATE ACCESS TO THIS PLAYBOOK AND MORE MEMBER RESOURCES!
Get 50% off your first year (as low as $4 per month) using code “KLane50” at checkout!
Read below for a peak at the Playbook for Entrepreneurs!
8 TIPS FOR ENTREPRENEURS IN THE WOMEN’S SPORTS SPACE
1. GET CLEAR ON YOUR WHY
Having a solid foundation and understanding of why you’re doing what you do will help you when things get hard (and they will) and will allow you to build your business with a strong mission behind it.
Write down your why and put in your office or somewhere you’ll see it often to remind you of why you’re doing it all.
2. MINDSET IS YOUR MOST IMPORTANT TOOL
If you don’t believe in you, it’s hard to convince others to believe in what you’re doing.
Like sports, having a solid mindset requires practice and training. Be very aware of your self-talk and make working on your mindset a daily practice.
3. CREATE A SCHEDULE THAT WORKS FOR YOU
Contrary to what most celebrity entrepreneurs will tell you, there is no secret daily routine with 63 steps that will guide you to success. If you don’t want to get up at 5am, don’t.
Create a schedule that suits your needs and your capabilities. There’s no one-size-fits-all here.
4. NOT EVERY OPPORTUNITY IS A GOOD ONE
While it can be tempting to take every opportunity that comes your way, this is a sure way to burn yourself out and can also confuse your audience with your messaging and brand alignment.
Selectively choose opportunities that align well with your mission and goals. If it’s not a “heck yes”, it’s ok for it to be a no.
5. YOU DESERVE COMPENSATION
In the women’s sports space, many of us are driven by creating change and are doing important work for women in sports. This is your reminder that it is not selfish to be compensated for the work you do. Making a difference doesn’t mean you have to do it for free.
6. PROTECT YOUR ENERGY
You’re running a marathon, not sprinting a 100m race. If you don’t protect your energy, take care of yourself, and prioritize your mental and physical health, you won’t finish the marathon.
Your energy is yours to give, not for others to take.
7. FAILURE ISN’T THE ENEMY, NOT TRYING IS
Failure is an opportunity to learn. No one has it completely figured out but the ones who succeed are the ones who are willing to try, fail, and learn.
Just like sports, you aren’t going to be great at the beginning – keep going and stay curious about who you’ll be at the end.
8. WHAT YOU DO MATTERS
Being an entrepreneur can be really hard, but it’s important to remember that what you do matters and your impact in the world is important.
Thank you for being you and being brave enough to follow the fire in your soul.